Marketing Resources
Blog Articles and Guest Podcast Appearances
S16E07 -
Five Tips to Make Google Love your Website
"I’ve spent a lot of time increasing my SEO knowledge over the last 12 months and I can tell you first-hand that eventually it all pays off..! Even still, there’s always something more to learn, particularly in the ever-changing space of SEO.
Today’s guest, Claire Lauer helps photographers rank higher on Google to increase organic bookings and in this episode she shared tonnes of actionable tips to help you do the same as well has her favorite SEO tools. Even after this last 12 months of increasing my knowledge around this topic, I also grabbed some great tops and will be implementing a few changes on my own sites thanks to this episode!
If you’d love to have more enquiries coming to you from people who are already searching for the exact thing you offer- amazing pet portraits, then be sure to tune in."
Meet TogDrop and Their Revolutionary Photography Mounting System
How cool is it when one small idea leads to something that can change the game for an entire industry?
Let me explain!
Episode 265: 5 Steps to Skyrocket Your SEO
With Digital Marketing Specialist, Clare Lauer, as a guest in this
Make Your Break podcast, episode, Jai and Clare talk about her favourite - and simplest - SEO tips to optimise your photography website.
Is Content Marketing Really Worth It For Photographers??
You can guess my answer, but I hope you enjoy reading it all the same!
6 Automation Tools for Photographers
I rounded up the top 6 automation tools for photographers and shared a bit about each!
The Power of Google Business Profile for Photographers
Learn why the Google Business Profile is a powerful tool for photographers!
The Dos and Don’ts of Using AI in Your Content Marketing
Content marketer Claire Lauer shares some dos and don’ts of using AI in your photography content marketing.
5 Questions to Ask Your (Potential) SEO Blog Writer
This blog aims to assure you that you are far from alone and to provide you with a few solid questions that you can ask the potential blog writer so that you feel confident in your investment.
The Difference Between a Session Blog and an SEO Blog
In today's blog, I share the difference between a session blog and an SEO blog to eliminate any confusion on the subject. Check it out!
The Top 5 Books Every Business Owner Should Read
Here I share the top 5 books that I think every business owner should read. These are a mix of learning how to grow and manage your business to managing your mindset. Don’t consider yourself a reader? Don’t fret; many of these are available as audiobooks. I link to the Amazon page for each book if you’re interested in learning more, but I highly recommend checking out your local library or supporting a local book store.
Which Marketing Metrics Should You Track and How?
I’m going to break down which digital metrics are important to watch and will eventually lead to more sessions booked - yay! My goal is to keep this simple, yet actionable so stay with me!
5 Photography Marketing Strategies for 2022
Are you a photographer doing ALL the things!? You can implement these five strategies and reap the benefits of a marketing plan that works for you!
Top 5 SEO Questions from Photographers
SEO expert Claire Lauer answers her top 5 most asked SEO questions from photographers. Read the blog and see if your question is answered!
Why Blogging for Photographers is Still Crucial in 2021
Do photographers still need to blog? YES! Learn three reasons why blogging is till important for photographers in 2021 and beyond!
Why I Chose to Niche to Photographers
Curious why CL Content Marketing niched to serving photography clients? We share the full story on the blog and would love for you to read it!
